The digital advantage can have different meaning for different publishers. Taking your content and processes and enhancing them with advantages provided by a digital solution can help your publication Stand Out in the Digital Forest.
Incorporating an engaging digital solution can help strengthen your message and identity. If you already have print content, adding digital can show your audience that you are keeping up with their ever-evolving content consumption needs.
Capturing the attention of your audience should be the main goal of your content; keeping the attention of your audience should be the main goal of your sharing and distribution efforts.
Did you know that BlueToad’s digital solution comes with a built-in analytics tracker? Thermostats™ is our proprietary software that tracks a vast amount of information.
Issue views are on the rise for digital editions. Your digital audience is growing; start leveraging those new readers with fresh digital-only content, engaging rich media, or interactive animations.
There is growth in app engagement, and native Apps should be a key part of your digital content strategy.